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Tangled Web They Weave

Name: Tangled Web They Weave
Brand: University of Wisconsin Press
SKU: 06381941
Price: 19.92 EUR
Availability: InStock

Ivan L. Preston

Jezik

Engleski

Knjiga Tvrdi uvez

Libristo kod: 06381941

Nakladnici University of Wisconsin Press, srpanj 2002

The aim of this text is to demonstrate how advertising can better serve its audience. It points out... Cijeli opis

Libristo kod: 06381941

50 b

19.92 €

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The aim of this text is to demonstrate how advertising can better serve its audience. It points out that advertising is full of legal falsity, and argues that the problem with this falsity is not so much the bald lie, as it is the deception, and so calls for regulatory adjustment.

Informacije o knjizi

Puni naziv Tangled Web They Weave

Autor Ivan L. Preston

Jezik

Engleski

Uvez Knjiga - Tvrdi uvez

Datum izdanja 2002

Broj stranica 224

EAN 9780299141905

ISBN 9780299141905

Libristo kod 06381941

Nakladnici University of Wisconsin Press

Težina 522

Dimenzije 161 x 236 x 21

Kategorija

Law > Laws of specific jurisdictions & specific areas of law > Company, commercial & competition law: general > Commercial law > Sale of goods law

Society & Social Sciences > Society & culture: general > Social & ethical issues > Consumerism

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Advertising

Economics, Finance, Business & Management > Industry & industrial studies > Media, entertainment, information & communication industries

Place qualifiers > The Americas > North America (USA & Canada) > United States of America, USA

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