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Tangled Web They Weave

Name: Tangled Web They Weave
Brand: University of Wisconsin Press
SKU: 01991430
Price: 29.21 EUR
Availability: InStock

Ivan L Preston

Jezik

Engleski

Knjiga Meki uvez

Libristo kod: 01991430

Nakladnici University of Wisconsin Press, siječanj 1996

This work aims to demonstrate how advertising can better serve its audience. The author discusses th... Cijeli opis

Libristo kod: 01991430

73 b

29.21 €

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This work aims to demonstrate how advertising can better serve its audience. The author discusses the tools of the advertising trade, and what the law will and will not allow, in his analysis of what's wrong with advertising, how regulation sanctions deception and what reforms are necessary.

Informacije o knjizi

Puni naziv Tangled Web They Weave

Autor Ivan L Preston

Jezik

Engleski

Uvez Knjiga - Meki uvez

Datum izdanja 1996

Broj stranica 236

EAN 9780299141943

ISBN 0299141942

Libristo kod 01991430

Nakladnici University of Wisconsin Press

Kategorija

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Advertising

Law > Laws of specific jurisdictions & specific areas of law > Legal systems: general > Legal systems: civil procedure, litigation & dispute resolution

Economics, Finance, Business & Management > Business & Management > Business ethics & social responsibility

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