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Structured Creativity

Jezik EngleskiEngleski
Knjiga Tvrdi uvez
Knjiga Structured Creativity Tim Sauber
Libristo kod: 04777711
Nakladnici Palgrave USA, prosinac 2005
Innovation is crucial for competitive advantage and long-term success. Based on both theory and prac... Cijeli opis
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Innovation is crucial for competitive advantage and long-term success. Based on both theory and practice, this book develops a concrete, structured and practitioner-orientated code of practice that enables companies to understand their innovation system and encourage creativity at a strategic level. The process of innovation strategy formulation presented by Sauber and Tschirky is a major step toward turning an often chaotic innovation system into an innovation machine where creativity, efficiency and effectiveness are not contradictory requirements.

Informacije o knjizi

Puni naziv Structured Creativity
Autor Tim Sauber, Hugo Tschirky
Jezik Engleski
Uvez Knjiga - Tvrdi uvez
Datum izdanja 2005
Broj stranica 227
EAN 9781403991508
ISBN 1403991502
Libristo kod 04777711
Nakladnici Palgrave USA
Težina 422
Dimenzije 138 x 223 x 18

Kategorija

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management: leadership & motivation
Economics, Finance, Business & Management > Business & Management > Management & management techniques > Knowledge management
Economics, Finance, Business & Management > Business & Management > Business strategy
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