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Strategic Public Relations Management

Jezik EngleskiEngleski
Knjiga Tvrdi uvez
Knjiga Strategic Public Relations Management Bruce E. Pinkleton
Libristo kod: 09109669
Nakladnici Taylor & Francis Ltd, ožujak 2015
Strategic Public Relations Management features an applied approach to evidence-based, strategic publ... Cijeli opis
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Strategic Public Relations Management features an applied approach to evidence-based, strategic public relations management. It emphasizes understanding audiences through research and demonstrates success through quantitative evaluation methods. The vol

Informacije o knjizi

Puni naziv Strategic Public Relations Management
Autor Bruce E. Pinkleton
Jezik Engleski
Uvez Knjiga - Tvrdi uvez
Datum izdanja 2015
Broj stranica 398
EAN 9780415517683
ISBN 9780415517683
Libristo kod 09109669
Nakladnici Taylor & Francis Ltd
Težina 884
Dimenzije 304 x 195 x 27

Kategorija

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Public relations
Economics, Finance, Business & Management > Business & Management > Business studies: general
Economics, Finance, Business & Management > Business & Management > Business strategy
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