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Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition Jay B. Barney
Libristo kod: 20850715
Nakladnici PEARSON Education Limited, svibanj 2018
For courses in strategy and strategic management. Core strategic management concepts without the exc... Cijeli opis
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For courses in strategy and strategic management. Core strategic management concepts without the excessStrategic Management and Competitive Advantage: Concepts and Cases strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilizing this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis. Also available with MyLab Management MyLab(TM) is the teaching and learning platform that empowers you to reach every student. By combining trusted authors' content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student. Learn more about MyLab Management.

Informacije o knjizi

Puni naziv Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 2018
Broj stranica 544
EAN 9781292258041
ISBN 1292258047
Libristo kod 20850715
Težina 972
Dimenzije 254 x 204 x 24
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