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Social Innovation and New Business Models

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga Social Innovation and New Business Models Laura Michelini
Libristo kod: 01661761
Nakladnici Springer-Verlag Berlin and Heidelberg GmbH & Co. KG, kolovoz 2012
This book shows how companies can implement social innovation and presents new social business model... Cijeli opis
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This book shows how companies can implement social innovation and presents new social business models that can be used to target low-income markets. It presents key factors related to the social product innovation process and corresponding communication.

Informacije o knjizi

Puni naziv Social Innovation and New Business Models
Autor Laura Michelini
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 2012
Broj stranica 80
EAN 9783642321498
ISBN 3642321496
Libristo kod 01661761
Nakladnici Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Težina 158
Dimenzije 155 x 235 x 6

Kategorija

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management of specific areas > Research & development management
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Market research
Economics, Finance, Business & Management > Business & Management > Ownership & organization of enterprises > Non-profitmaking organizations
Economics, Finance, Business & Management > Business & Management > Business ethics & social responsibility
Economics, Finance, Business & Management > Business & Management > Entrepreneurship
Mathematics & Science > Science: general issues > Industrial applications of scientific research & technological innovation
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