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Retail Marketing

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga Retail Marketing Sean Ennis
Libristo kod: 01002203
Nakladnici McGraw-Hill Education - Europe, listopad 2015
Suitable for anyone wanting to get to grips with retailing, this book reflects the academic thinking... Cijeli opis
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Suitable for anyone wanting to get to grips with retailing, this book reflects the academic thinking and provides a focus on customer value, corporate social responsibility and the transformative effect of digital technology. Suitable for both undergraduate and postgraduate students, it addresses the challenges of marketing in the 21st Century.

Informacije o knjizi

Puni naziv Retail Marketing
Autor Sean Ennis
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 2015
Broj stranica 418
EAN 9780077157654
ISBN 9780077157654
Libristo kod 01002203
Nakladnici McGraw-Hill Education - Europe
Težina 712
Dimenzije 196 x 264 x 16

Kategorija

Economics, Finance, Business & Management > Business & Management
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