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On the Marketisation and Marketing of Higher Education

Jezik EngleskiEngleski
Knjiga Tvrdi uvez
Knjiga On the Marketisation and Marketing of Higher Education
Libristo kod: 06710491
Nakladnici Taylor & Francis Ltd, studeni 2013
Practitioners of marketing in higher education and all academics across all disciplines who work in... Cijeli opis
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Practitioners of marketing in higher education and all academics across all disciplines who work in higher education are aware of the importance of marketing to their careers, their department, and their institution. Chancellors, University Presidents,

Informacije o knjizi

Puni naziv On the Marketisation and Marketing of Higher Education
Jezik Engleski
Uvez Knjiga - Tvrdi uvez
Datum izdanja 2013
Broj stranica 240
EAN 9780415725637
ISBN 9780415725637
Libristo kod 06710491
Nakladnici Taylor & Francis Ltd
Težina 564
Dimenzije 173 x 253 x 18

Kategorija

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management of specific areas > Sales & marketing management
Society & Social Sciences > Education > Higher & further education, tertiary education
Economics, Finance, Business & Management > Business & Management > Business studies: general
Economics, Finance, Business & Management > Business & Management > Sales & marketing
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