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Marketing Metrics

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga Marketing Metrics Neil Bendle
Libristo kod: 25584632
Nakladnici Pearson Education, rujan 2020
Now updated with new techniques and even more practical insights, this is the definitive guide to to... Cijeli opis
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Now updated with new techniques and even more practical insights, this is the definitive guide to today's most valuable marketing metrics. Four leading marketing researchers help you choose the right metrics for every challenge, and use models and dashboar

Informacije o knjizi

Puni naziv Marketing Metrics
Autor Neil Bendle, Paul Farris
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 2020
Broj stranica 512
EAN 9780136717133
ISBN 0136717136
Libristo kod 25584632
Nakladnici Pearson Education
Težina 770
Dimenzije 231 x 178 x 28

Kategorija

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Web-marketing
Economics, Finance, Business & Management > Economics > Econometrics & economic statistics
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