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International Business Case Studies For the Multicultural Marketplace

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga International Business Case Studies For the Multicultural Marketplace John E. Walsh
Libristo kod: 06698540
Nakladnici Taylor & Francis Inc, svibanj 1994
Presents real-life examples of the strategies and tactics used by some of the world's successful int... Cijeli opis
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Presents real-life examples of the strategies and tactics used by some of the world's successful international businesses and organizations to excel in the global marketplace. Divided into six major sections, this book features more than 30 case studies that span critical issues of international business-globalization; negotiation; and others.

Informacije o knjizi

Puni naziv International Business Case Studies For the Multicultural Marketplace
Autor John E. Walsh
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 1994
Broj stranica 434
EAN 9780884151937
ISBN 9780884151937
Libristo kod 06698540
Nakladnici Taylor & Francis Inc
Težina 634
Dimenzije 228 x 229 x 30

Kategorija

Economics, Finance, Business & Management > Business & Management > International business
Economics, Finance, Business & Management > Business & Management > Organizational theory & behaviour
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