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Gender, Culture, and Consumer Behavior

Jezik EngleskiEngleski
Knjiga Tvrdi uvez
Knjiga Gender, Culture, and Consumer Behavior Cele C Otnes
Libristo kod: 01261523
Nakladnici Taylor & Francis Ltd, ožujak 2012
This book covers the gamut of topics related to gender and consumer culture. Changing gender roles h... Cijeli opis
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This book covers the gamut of topics related to gender and consumer culture. Changing gender roles have forced scholars and practitioners to re-examine some of the fundamental assumptions and theories in this area. Gender is a core component of identity

Informacije o knjizi

Puni naziv Gender, Culture, and Consumer Behavior
Autor Cele C Otnes
Jezik Engleski
Uvez Knjiga - Tvrdi uvez
Datum izdanja 2012
Broj stranica 488
EAN 9781848729469
ISBN 1848729464
Libristo kod 01261523
Nakladnici Taylor & Francis Ltd
Težina 780
Dimenzije 229 x 160 x 28

Kategorija

Society & Social Sciences > Society & culture: general > Social & ethical issues > Consumerism
Society & Social Sciences > Society & culture: general > Social groups > Gender studies, gender groups
Society & Social Sciences > Psychology > Occupational & industrial psychology
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