Besplatna dostava putem Box Now paketomata i Overseas kurirske službe iznad 59,99 €!
Besplatna dostava Overseas kurirskom službom iznad 59.99 €
Overseas 4.99 €
Pošta 4.99 €
DPD 5.99 €
GLS 3.99 €
GLS paketomat 3.49 €
Box Now 4.49 €
Kako kupovati
Pomoć
Dostava
Overseas 4.99 €
Pošta 4.99 €
DPD 5.99 €
GLS 3.99 €
GLS paketomat 3.49 €
Box Now 4.49 €
Besplatna dostava Overseas kurirskom službom iznad 59.99 €
Savjetnik za kupnju
Ovdje smo zbog vas!
+385 21 784 0072
Moj račun
Pridružite se zajednici ljubitelja knjige iz cijelog svijeta i ostvarite mnoštvo pogodnosti.
Izradite besplatni račun
▸
Prazno :-(
0
Besplatna dostava putem Box Now paketomata i Overseas kurirske službe iznad 59,99 €!
Fraud Prevention in Online Digital Advertising
Jezik
Engleski
Engleski
Knjiga
Meki uvez
The authors systematically review methods of online digital advertising (ad) fraud and the technique...
Cijeli opis
Libristo kod: 16013562
?
181 b
181 b
72.23
€
Vanjske zalihe u manjem broju
Šaljemo za 13-16 dana
30 dana za povrat kupljenih proizvoda
Moglo bi vas zanimati i
The authors systematically review methods of online digital advertising (ad) fraud and the techniques to prevent and defeat such fraud in this brief. The authors categorize ad fraud into three major categories, including (1) placement fraud, (2) traffic fraud, and (3) action fraud. It summarizes major features of each type of fraud, and also outlines measures and resources to detect each type of fraud. This brief provides a comprehensive guideline to help researchers understand the state-of-the-art in ad fraud detection. It also serves as a technical reference for industry to design new techniques and solutions to win the battle against fraud.
Informacije o knjizi
Puni naziv
Fraud Prevention in Online Digital Advertising
Autor
Xingquan Zhu, Haicheng Tao, Zhiang Wu, Jie Cao, Kris Kalish, Jeremy Kayne
Jezik
Engleski
Engleski
Uvez
Knjiga - Meki uvez
Datum izdanja
2017
Broj stranica
54
EAN
9783319567921
ISBN
3319567926
Libristo kod
16013562
Nakladnici
Springer International Publishing AG
Težina
1182
Dimenzije
155 x 235 x 4
