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Entrepreneurial Marketing

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga Entrepreneurial Marketing Ian Chaston
Libristo kod: 09481155
Nakladnici Bloomsbury Publishing, studeni 2015
Marrying innovative marketing strategies with an understanding of what makes an enterprise successfu... Cijeli opis
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Marrying innovative marketing strategies with an understanding of what makes an enterprise successful, this book applies entrepreneurial marketing to all sizes of organisation, from large firms to SMEs. The 1st edition was one of the first books to tackle entrepreneurial marketing; now, the new edition will take a fresh look at the subject.

Informacije o knjizi

Puni naziv Entrepreneurial Marketing
Autor Ian Chaston
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 2015
Broj stranica 400
EAN 9781137500908
ISBN 1137500905
Libristo kod 09481155
Nakladnici Bloomsbury Publishing
Težina 616
Dimenzije 163 x 234 x 22

Kategorija

Economics, Finance, Business & Management > Business & Management > Ownership & organization of enterprises > Small businesses & self-employed
Economics, Finance, Business & Management > Business & Management > Entrepreneurship
Economics, Finance, Business & Management > Business & Management > Sales & marketing
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