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Besplatna dostava putem Box Now paketomata i Overseas kurirske službe iznad 59,99 €!
Emotional Shopper
Jezik
Engleski
Engleski
Knjiga
Meki uvez
Shopping is an integral part of our everyday lives. Common wisdom suggests that many consumers engag...
Cijeli opis
Libristo kod: 09089336
?
181 b
181 b
72.03
€
Vanjske zalihe
Šaljemo za 15-20 dana
30 dana za povrat kupljenih proizvoda
Moglo bi vas zanimati i
Shopping is an integral part of our everyday lives. Common wisdom suggests that many consumers engage in shopping and buying as a means to repair their negative feelings - a notion commonly referred to as retail therapy. To what extent does retail therapy really work? The Emotional Shopper seeks to address this question by adopting a tripartie approach: motivational (the goals and motives that consumers have for shopping); behavioral (the activities that consumers engage in during the shopping process); and emotional (the feelings that consumers experience while shopping).
Informacije o knjizi
Puni naziv
Emotional Shopper
Autor
Leonard Lee
Jezik
Engleski
Engleski
Uvez
Knjiga - Meki uvez
Datum izdanja
2015
Broj stranica
92
EAN
9781601989147
ISBN
1601989148
Libristo kod
09089336
Nakladnici
now publishers Inc
Težina
145
Dimenzije
156 x 234 x 5
