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Content Machine

Name: Content Machine
Brand: Anthem Press
SKU: 02474637
Price: 16.9 EUR
Availability: InStock

Michael Bhaskar

Jezik

Engleski

Knjiga Meki uvez

Libristo kod: 02474637

Nakladnici Anthem Press, listopad 2013

This ground-breaking study, the first of its kind, outlines a theory of publishing that allows publi... Cijeli opis

Libristo kod: 02474637

42 b

16.90 €

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This ground-breaking study, the first of its kind, outlines a theory of publishing that allows publishing houses to focus on their core competencies in times of crisis. Tracing the history of publishing from the press works of fifteenth-century Germany to twenty-first-century Silicon Valley via Venice, Beijing, Paris and London, fusing media theory and business experience, 'The Content Machine' offers a new understanding of content, publishing and technology, and defiantly answers those who contend that publishing has no future in a digital age.

Informacije o knjizi

Puni naziv Content Machine

Autor Michael Bhaskar

Jezik

Engleski

Uvez Knjiga - Meki uvez

Datum izdanja 2013

Broj stranica 226

EAN 9780857281111

ISBN 0857281119

Libristo kod 02474637

Nakladnici Anthem Press

Težina 306

Dimenzije 141 x 217 x 14

Kategorija

Economics, Finance, Business & Management > Industry & industrial studies > Media, entertainment, information & communication industries > Publishing industry & journalism

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