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Consumer-Brand Relationships

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga Consumer-Brand Relationships
Libristo kod: 01328766
Nakladnici Taylor & Francis Ltd, ožujak 2013
The creation and management of customer relationships is fundamental to the practice of marketing. M... Cijeli opis
? points 198 b
78.99 €
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The creation and management of customer relationships is fundamental to the practice of marketing. Marketers have long maintained a keen interest in relationships: what they are, why they are formed, what effects they have on consumers and the marketpla

Informacije o knjizi

Puni naziv Consumer-Brand Relationships
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 2013
Broj stranica 430
EAN 9780415783132
ISBN 0415783135
Libristo kod 01328766
Nakladnici Taylor & Francis Ltd
Težina 688
Dimenzije 151 x 228 x 24

Kategorija

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Market research
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