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Consumer Behavior in Travel and Tourism

Jezik EngleskiEngleski
Knjiga Tvrdi uvez
Knjiga Consumer Behavior in Travel and Tourism Y. Mansfeld
Libristo kod: 06678552
Nakladnici Taylor & Francis Inc, kolovoz 1999
Offers insight on trends and findings from the international hospitality business arena. Contains se... Cijeli opis
? points 568 b
223.67 €
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Offers insight on trends and findings from the international hospitality business arena. Contains sections on destination selection and product choice, expectations and satisfaction, research methods in tourist behavior, and tourist behavior. Pedagogical features include objectives, key concepts, and review questions. Pizam is professor of tourism

Informacije o knjizi

Puni naziv Consumer Behavior in Travel and Tourism
Autor Y. Mansfeld
Jezik Engleski
Uvez Knjiga - Tvrdi uvez
Datum izdanja 1999
Broj stranica 550
EAN 9780789006103
ISBN 9780789006103
Libristo kod 06678552
Nakladnici Taylor & Francis Inc
Težina 868
Dimenzije 160 x 220 x 36

Kategorija

Society & Social Sciences > Society & culture: general > Social & ethical issues > Consumerism
Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management of specific areas
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Market research
Economics, Finance, Business & Management > Industry & industrial studies > Retail & wholesale industries
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