Proizvod vam ne odgovara? Nema veze! Možete nam vratiti unutar 30 dana
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30 dana za povrat kupljenih proizvoda
The development of a research, teaching, or application of competitive (economic) intelligence requires a strategic and transverse vision in regards to related issues. It is essential to integrate the role of culture when interpreting results, either from the training of a specialist or in respect to a country or region. The authors of this book, members of an expert group supported by the CNRS in France, bring all of their talents together to create a comprehensive book that does just this and more.