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Category Killers

Name: Category Killers
Brand: Harvard Business Review Press
SKU: 06572986
Price: 28.4 EUR
Availability: InStock

Robert Spector

Jezik

Engleski

Knjiga Tvrdi uvez

Libristo kod: 06572986

Nakladnici Harvard Business Review Press, siječanj 2005

Retail is a dog-eat-dog world - and nobody has cannibalized market share more ruthlessly or influenc... Cijeli opis

Libristo kod: 06572986

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Retail is a dog-eat-dog world - and nobody has cannibalized market share more ruthlessly or influenced consumers, communities and competition around the world more profoundly than "category killers" like Wal-Mart, Toys R Us, and Costco. This book explores how they did it, and what other companies can glean from their strategies.

Informacije o knjizi

Puni naziv Category Killers

Autor Robert Spector

Jezik

Engleski

Uvez Knjiga - Tvrdi uvez

Datum izdanja 2005

Broj stranica 256

EAN 9781578519606

ISBN 9781578519606

Libristo kod 06572986

Nakladnici Harvard Business Review Press

Težina 510

Dimenzije 163 x 239 x 23

Kategorija

Economics, Finance, Business & Management > Business & Management > Management & management techniques

Economics, Finance, Business & Management > Industry & industrial studies > Retail & wholesale industries

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