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Business Research Methods

Name: Business Research Methods
Brand: Cengage Learning EMEA
SKU: 20272521
Price: 87.5 EUR
Availability: InStock

ZIKMUND WILLIAM

Jezik

Engleski

Knjiga Meki uvez

Libristo kod: 20272521

Nakladnici Cengage Learning EMEA, siječanj 2019

Christina Quinlan joins William Zikmund, Barry Babin, Jon Carr and Mitch Griffin in this new first e... Cijeli opis

Libristo kod: 20272521

219 b

87.50 €

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Christina Quinlan joins William Zikmund, Barry Babin, Jon Carr and Mitch Griffin in this new first edition of Business Research Methods, which combines the qualitative and holistic approaches found in Christina Quinlan's texts with the quantitative and advanced methods of William Zikmund's.This is a comprehensive and interesting text that is essential reading for any business student taking a research methods module. Each stage of the research process is considered, including ethics and philosophical frameworks.

Informacije o knjizi

Puni naziv Business Research Methods

Autor ZIKMUND WILLIAM

Jezik

Engleski

Uvez Knjiga - Meki uvez

Datum izdanja 2019

Broj stranica 416

EAN 9781473760356

ISBN 9781473760356

Libristo kod 20272521

Nakladnici Cengage Learning EMEA

Težina 860

Dimenzije 217 x 276 x 14

Kategorija

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management of specific areas > Research & development management

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