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Brand Management with Social Media

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga Brand Management with Social Media Shahriyar Humbatov
Libristo kod: 09930940
Nakladnici Anchor Academic Publishing, listopad 2015
It is highly important to highlight that nowadays the digital age drives the enterprises to focus mo... Cijeli opis
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It is highly important to highlight that nowadays the digital age drives the enterprises to focus more on the social media platforms, because the social media has enabled the customers to engage with the brand products / services. The social media platforms such as social networks, blogging, microblogging, photo and video sharing support brand managers to create relevant contents to promote the brand facilities / amenities. The deliberately designed social media campaigns can help the firms to generate brand awareness and brand loyalty with the help of the social media tools such as Facebook (social networks), Twitter (microblogging), Instagram (photo sharing), YouTube (video sharing) and WordPress (blogging). In this research paper, it is highly possible that one can find a very useful facts how to use the services of chosen Social media Platforms to create Brand Awareness and build Brand Loyalty of the existing enterprise.

Informacije o knjizi

Puni naziv Brand Management with Social Media
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 2015
Broj stranica 128
EAN 9783954894833
ISBN 3954894831
Libristo kod 09930940
Težina 177
Dimenzije 148 x 210 x 8
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