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Blue Ocean Shift

Jezik EngleskiEngleski
Knjiga Tvrdi uvez
Knjiga Blue Ocean Shift W. Chan Kim
Libristo kod: 15995353
Nakladnici Macmillan, rujan 2017
Blue Ocean Shift is the essential follow-up to the classic 3.5-million-copy global bestseller Blue O... Cijeli opis
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Blue Ocean Shift is the essential follow-up to the classic 3.5-million-copy global bestseller Blue Ocean Strategy, showing managers step by step how they can move their organizations from the red ocean (crowded with competition) to the blue ocean (uncontested market space).

Informacije o knjizi

Puni naziv Blue Ocean Shift
Autor W. Chan Kim, Renee Mauborgne
Jezik Engleski
Uvez Knjiga - Tvrdi uvez
Datum izdanja 2017
Broj stranica 336
EAN 9781509832163
ISBN 1509832165
Libristo kod 15995353
Nakladnici Macmillan
Težina 568
Dimenzije 160 x 237 x 32

Kategorija

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management: leadership & motivation
Economics, Finance, Business & Management > Business & Management > Business strategy
Economics, Finance, Business & Management > Business & Management > Business competition
Economics, Finance, Business & Management > Business & Management > Entrepreneurship
Economics, Finance, Business & Management > Business & Management > Sales & marketing
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