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Beyond Advertising - Reaching Customers Through Every Customer Touchpoint

Jezik EngleskiEngleski
Knjiga Tvrdi uvez
Knjiga Beyond Advertising - Reaching Customers Through Every Customer Touchpoint Jerry Wind
Libristo kod: 03025902
Nakladnici John Wiley & Sons Inc, ožujak 2016
The fundamental relationships among brands, media, and people are being transformed, and just as we...
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The fundamental relationships among brands, media, and people are being transformed, and just as we try to adapt, along comes a new disruption.

Informacije o knjizi

Puni naziv Beyond Advertising - Reaching Customers Through Every Customer Touchpoint
Autor Jerry Wind
Jezik Engleski
Uvez Knjiga - Tvrdi uvez
Datum izdanja 2016
Broj stranica 288
EAN 9781119074229
ISBN 9781119074229
Libristo kod 03025902
Nakladnici John Wiley & Sons Inc
Težina 466
Dimenzije 238 x 164 x 30

Kategorija

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Advertising
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Customer services
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