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Best Practices in Marketing and their Impact on Quality of Life

Jezik EngleskiEngleski
Knjiga Tvrdi uvez
Knjiga Best Practices in Marketing and their Impact on Quality of Life Helena Maria Alves
Libristo kod: 01256120
Nakladnici Springer, lipanj 2013
Gathering cases from around the world, this book reviews best practices in marketing and their impac... Cijeli opis
? points 273 b
108.63 €
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Gathering cases from around the world, this book reviews best practices in marketing and their impact on quality of life. Each case details a specific social problem and the marketing strategy adopted to resolve it, plus results for society and individual.

Informacije o knjizi

Puni naziv Best Practices in Marketing and their Impact on Quality of Life
Autor Helena Maria Alves
Jezik Engleski
Uvez Knjiga - Tvrdi uvez
Datum izdanja 2013
Broj stranica 260
EAN 9789400758773
ISBN 9400758774
Libristo kod 01256120
Nakladnici Springer
Težina 554
Dimenzije 160 x 242 x 20

Kategorija

Society & Social Sciences > Society & culture: general > Social & ethical issues
Economics, Finance, Business & Management > Business & Management > Sales & marketing
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