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Basics of Nonprofit Publicity - Winning Strategies for News Releases, Press Conferences

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga Basics of Nonprofit Publicity - Winning Strategies for News Releases, Press Conferences Scott C. Stevenson
Libristo kod: 04952148
Nakladnici John Wiley & Sons Inc, srpanj 2013
Originally published by Stevenson, Inc., this practical resource provides nonprofit leaders and prof... Cijeli opis
? points 181 b
72.17 €
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Originally published by Stevenson, Inc., this practical resource provides nonprofit leaders and professionals with advice on increasing media exposure, preparing staff to handle media inquiries, and tips and best practices for preparing for media interviews. Important topics covered include: Copy writing Media buyers Rural media Interviews Press releases Conferences Client spotlights Crisis preparation Media relation policies Press release policies Social media Strategic plans Media databases Online and offline press kits Online tools Staff preparation Press conferences Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.

Informacije o knjizi

Puni naziv Basics of Nonprofit Publicity - Winning Strategies for News Releases, Press Conferences
Autor Scott C. Stevenson
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 2013
Broj stranica 48
EAN 9781118691694
ISBN 1118691695
Libristo kod 04952148
Nakladnici John Wiley & Sons Inc
Težina 198
Dimenzije 215 x 282 x 3

Kategorija

Economics, Finance, Business & Management > Finance & accounting > Finance > Corporate finance
Economics, Finance, Business & Management > Business & Management > Ownership & organization of enterprises > Non-profitmaking organizations
Economics, Finance, Business & Management > Business & Management > Business strategy
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