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Advertising

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga Advertising Chris Wharton
Libristo kod: 06400446
Nakladnici Taylor & Francis Ltd, prosinac 2014
This title explores a broad range of critical theories and perspectives to shed new light on the org... Cijeli opis
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This title explores a broad range of critical theories and perspectives to shed new light on the organisation, workings, and effects of the advertising industry today. Chris Wharton presents the social, cultural, and economic role of advertising across history, with chapters tracking the process of advertising from production to reception.

Informacije o knjizi

Puni naziv Advertising
Autor Chris Wharton
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 2014
Broj stranica 228
EAN 9780415535236
ISBN 0415535239
Libristo kod 06400446
Nakladnici Taylor & Francis Ltd
Težina 444
Dimenzije 173 x 244 x 14

Kategorija

Society & Social Sciences > Society & culture: general > Cultural & media studies > Media studies
Economics, Finance, Business & Management > Industry & industrial studies > Media, entertainment, information & communication industries
Poklonite ovu knjigu još danas
To je jednostavno
1 Dodajte knjigu u košaricu i odaberite isporuku kao poklon 2 Zauzvrat ćemo vam poslati kupon 3 Knjiga dolazi na adresu poklonoprimca

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