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Adland

Jezik EngleskiEngleski
Knjiga Meki uvez
Knjiga Adland Mark Tungate
Libristo kod: 01243783
Nakladnici Kogan Page Ltd, srpanj 2013
Adlandfocuses on key players in the industry and features exclusive interviews with leading names in... Cijeli opis
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42.75 €
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Adlandfocuses on key players in the industry and features exclusive interviews with leading names in advertising today, including Jean-Marie Dru, Sir Alan Parker, John Hegarty and Sir Martin Sorrell. It explores the roots of the advertising industry in New York and London, and goes on to cover the emerging markets of Eastern Europe, Asia and Latin America.

Informacije o knjizi

Puni naziv Adland
Autor Mark Tungate
Jezik Engleski
Uvez Knjiga - Meki uvez
Datum izdanja 2013
Broj stranica 272
EAN 9780749464318
ISBN 0749464313
Libristo kod 01243783
Nakladnici Kogan Page Ltd
Težina 456
Dimenzije 156 x 232 x 16

Kategorija

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Advertising
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Web-marketing
Economics, Finance, Business & Management > Industry & industrial studies > Media, entertainment, information & communication industries
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